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Trolleyponder(TM) Development User Group

Retail Initiative - Branders self service checkout counters

Long queues and longer waiting time at the supermarket checkout are an unavoidable part of supermarket shopping using current technology. Queuing and long waits can make the customer feel negative about the outlet's service, efficiency, quality and reliability.

'BRANDERS' is an innovative Point of Sale (POS) system designed to provide a more efficient, streamlined service to improve productivity and security at the 'front-end' of the store. This is made possible by new trolley/ basket scanning technology, which uses Radio Frequency Identification (RFID) techniques to scan a trolley or basket full of groceries in a few seconds.

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